
From humble beginnings and as a last-ditch attempt by a small, Finland based mobile game development house called ‘Rovio,’ to save their business, Angry Birds has now reached extraordinary heights. In two years, the app’s been downloaded over 50 million times. Not only is the app the top seller on iTunes, they are now producing versions of the game for the other major gaming platforms – Xbox, Playstation and Wii. There is also talk of a range of ‘Angry Bird’ soft toys, an ‘Angry Birds’ board game and even an ‘Angry Birds’ cartoon being produced.

The mobile industry is huge, actually MASSIVE and growing at an astronomical rate. According to intomobile.com, mobile data revenues in the United States, set to reach over $55B by the end of 2010. This means more people are using mobile devices to browse the web, download files and more. This also means competition with mobile phone design is going to get even more intense as everyone grabs for a piece of that revenue pie. (more…)

What is a Mobile Site?
A mobile site (i.e. mobile website, mobile web site, wap site) is similar to an ordinary website but its size is adjusted to fit the screens of mobile phones. A mobile site is viewed at any time and from anywhere in the world through mobile phones. (more…)

Some companies keep a playbook of product tips, tricks and trade secrets. Zynga has an internal playbook, for instance, that is a collection of “concepts, techniques, know-how and best practices for developing successful and distinctive social games”. Zynga’s playbook has entered the realm of legend and was even the subject of a lawsuit.
SCVNGR, which makes a mobile game with real-world challenges, has a playdeck. It is a deck of cards listing nearly 50 different game mechanics that can be mixed and matched to create the foundation for different types of games. I’ve republished the accompanying document below, which should be interesting to anybody trying to inject a gaming dimension into their products. (more…)

your business has the scope to instantly and effortlessly interact with 1.3 billion potential customers all of whom access the internet through mobile devices such as smartphones and iPhones. So, with mobile devices fast becoming the internet interface of choice, business opportunities and the benefits of a mobile web presence really cannot be ignored. (more…)

The folks of iLounge have held an iPhone Concept Contest at some point and what they got were some pretty neat designs from folks who envisioned their own version of the future iPhones. We’ve stumbled upon the iPhone Gesture concept phone, a device with two more touch-sensitive areas, when compared to the original Apple handset. (more…)

The benefits of social marketing for a business can be huge, however it must be used in the most efficient way possible. Social marketing allows a business to gain popularity by using the different types of social media available, such as blogs, video and photo sharing sites, social networking sites and social bookmarking websites. (more…)

There are basically four different types of benefits that you can expect to achieve from a successful social media marketing campaign: links, branding, sales and interaction. (more…)
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