February 2nd, 2011

This is an awesome site that allows the user to become part of their very own music video experience. Upload, Import from Facebook or take a picture using your webcam, select your favoured music genre, sit back and enjoy. We have had hours of fun with this one. Check it out for yourself here..
Posted in Brand & Digital Strategy, Engaging Content, General Interest, Stuff we Like by Mat Ashley No Comments »
October 14th, 2010

What is a Mobile Site?
A mobile site (i.e. mobile website, mobile web site, wap site) is similar to an ordinary website but its size is adjusted to fit the screens of mobile phones. A mobile site is viewed at any time and from anywhere in the world through mobile phones. (more…)
Posted in Latest Technology, Mobile & Social Applications, Project Management by Kim Grantham No Comments »
September 2nd, 2010

This new promotional, online music video from Arcade Fire showcases how much of a ‘force to be reckoned with’ HTML5 is really going to be. The interactive video involves the user by taking them on a virtual trip back to the town where they grew up.
Posted in Electronic Marketing, Engaging Content, General Interest, Latest Technology, Promotions & Campaigns, Stuff we Like by Mat Ashley No Comments »
August 30th, 2010

Some companies keep a playbook of product tips, tricks and trade secrets. Zynga has an internal playbook, for instance, that is a collection of “concepts, techniques, know-how and best practices for developing successful and distinctive social games”. Zynga’s playbook has entered the realm of legend and was even the subject of a lawsuit.
SCVNGR, which makes a mobile game with real-world challenges, has a playdeck. It is a deck of cards listing nearly 50 different game mechanics that can be mixed and matched to create the foundation for different types of games. I’ve republished the accompanying document below, which should be interesting to anybody trying to inject a gaming dimension into their products. (more…)
Posted in Casual Games, Digital Strategy, Mobile & Social Applications by Kim Grantham No Comments »
July 14th, 2010

your business has the scope to instantly and effortlessly interact with 1.3 billion potential customers all of whom access the internet through mobile devices such as smartphones and iPhones. So, with mobile devices fast becoming the internet interface of choice, business opportunities and the benefits of a mobile web presence really cannot be ignored. (more…)
Posted in Latest Technology, Mobile & Social Applications by Kim Grantham No Comments »
May 24th, 2010

No matter what industry you are in your website should be designed with specific goals in mind. Even if some high level goals, such as attracting new clients, are similar your approach should be tailored to your specific industry. How is a legal website different from others? What should it contain to make sure it is as successful as possible?
(more…)
Posted in Digital Strategy by Kim Grantham No Comments »
February 14th, 2010

How to Incorporate Online Advertising Campaigns in Your Marketing Program
Internet marketing isn’t just for consumer marketers or large B2B firms – it’s a powerful vehicle for companies of all sizes.
(more…)
Posted in Brand & Digital Strategy, Digital Strategy, Promotions & Campaigns by Kim Grantham No Comments »