November 25th, 2008
Electronic Direct Marketing and Social Media are on a collision course like no other. In fact they’ve already started to merge big-time. You’re a net-savvy user of blogs and forums. You’re using Twitter, Facebook, Youtube, you’ve got your custom RSS feed cranking out the relevant day-to-day news articles, and you’re subscribed to a bunch [...]
Posted in Digital Strategy, Electronic Marketing, Latest Technology, Lounge by admin No Comments »
November 16th, 2008
What is the purpose of Cardluv? What were the objectives?
The purpose of this project was to reinvent email and take Electronic Direct Marketing to the next level. To do this we built a unique system for creating digital media cards incorporating personal images, video, audio & customised messages.
There were two main project objectives when [...]
Posted in Digital Strategy, Electronic Marketing by admin No Comments »